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Blue Skies and Blue Socks: New Spring Styles

The winter blues are fading to make way for springtime, but that doesn’t mean you have to stop wearing the cool color. With new arrivals coming every day, we’re noticing a lot of blue tones for new styles and updated colors to fan favorites. From hidden socks for your canvas shoes, to crew socks for…

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NFL Socks by Stance

The Super Bowl Lll is upon us, and being from Minnesota, there are lots of mixed emotions leading up to the event. I asked our resident Football expert, Nick, his feelings leading up to the big day: “As Super Bowl LII approaches, us Minnesotans have mixed feelings surrounding the event. After losing to the Philadelphia…

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What’s on Your Fall Bucket List?

After the long, hot days where it never felt like the heat would break, the time has come for the weather to get colder and the leaves to start falling. Here at the GoBros HQ, based in Minnesota, we get to experience the four seasons. As summer has gone and the first day of fall…

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Socks for Hikes at All Elevations

                    Whether you’re hiking a local trail or taking on one of the most extreme hikes in the world, there’s no question that having the right gear is important. Mark Jenkins, and his wife, Sue, hiked a Lowest-to-Highest trek from Badwater, in Death Valley, to Mount…

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Spring Fever

As sock people, we get to feel the seasons from a different perspective. Even before the ground thaws and the trees start budding and things start smelling fresh and new again (and, by the way, we’re in Minnesota, so these spring triggers are a little later up here than in most places) we start to…

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In the Socklight

Balega Hidden Comfort You may already be familiar with the Balega Hidden Comfort sock – it’s Balega’s most popular style and the number one selling specialty running sock in the country! Wow, impressive. But our Spotlight Sock is not just the Balega Hidden Comfort, it’s the Balega Hidden Comfort in a particular color – Macchiato.…

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